Tuesday, 26 April 2011

How did you attract/address your audience?

The Genre of the opening sequence is Action Thriller. We have used many ways to show this genre type and to build up suspense, as the film opening is a crucial part to the rest of the film as if its good in the viewer’s eyes they will want to watch more. The action thriller genre has specific ways to get the genre of the movie across some of these could be mysterious characters, a hero character and a long action scene. We attracted our audience through actions sequences eg. Chase scenes, close ups and Incidental music. The target audience for our media product are mainly males aged from 15-24.This is because some scenes of the movie may not be suitable for people who are younger than this.
The film opening starts with a low shot of the area as the protagonists shoes come into scene, it then moves to a shot of the wall were the main character is then shown being chased by the antagonist. Although the opening scenes have no violence or behavior which isn’t supposed to be scene by someone younger than 13, it doesn’t mean that the rest of the movie may contain violent scenes.


What our main aim was to make our film action-packed but also a little child friendly by adding a bit of humour into it. Our opening scenes are made accelerating and full of action because our main target audience are men aged 20-24, but we also intend to make our film entertaining for teenagers aged 16-18. We added humour to our film because we thought these days most action-based films have comedy fitted into it. For e.g the film ‘Rush Hour’ is an action based film but at the same time the film has humour into it for entertainment purposes. At the same time we thought that we would want to add some comedy into our action based film because we want to entertain people, we didn’t want our film to be one of those action based films that are just about explosions and gunfires. We wanted our film to have a complete package to entertain are action-fan audiences to a different new level. At the same time we hope that this has made our film child friendly because we did not include and any violence in our film. Like the film Rush hour, our project is an action-based film but has a tint of comedy give that extra boost for word of mouth.


But with this extra tint of entertainment we also made sure that we would not get carried away with this whole idea, so at the same time we also thought of what an action film should be originally like. With the opening scene of our film is a chase scene, we wanted our audience to be part of the action straight away and to be thrilled from the very first minute to the very last. With this, we hope to attract a lot of action-fan audiences and we aim to surprise them in a good way by adding a bit of comedy into it.

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