For Video editing I mainly used Final Cut Pro as this allows easy and fast editing, and the video can be compiled into a good size to upload.
What our main aim was to make our film action-packed but also a little child friendly by adding a bit of humour into it. Our opening scenes are made accelerating and full of action because our main target audience are men aged 20-24, but we also intend to make our film entertaining for teenagers aged 16-18. We added humour to our film because we thought these days most action-based films have comedy fitted into it. For e.g the film ‘Rush Hour’ is an action based film but at the same time the film has humour into it for entertainment purposes. At the same time we thought that we would want to add som
e comedy into our action based film because we want to entertain people, we didn’t want our film to be one of those action based films that are just about explosions and gunfires. We wanted our film to have a complete package to entertain are action-fan audiences to a different new level. At the same time we hope that this has made our film child friendly because we did not include and any violence in our film. Like the film Rush hour, our project is an action-based film but has a tint of comedy give that extra boost for word of mouth.
But with this extra tint of entertainment we also made sure that we would not get carried away with this whole idea, so at the same time we also thought of what an action film should be originally like. With the opening scene of our film is a chase scene, we wanted our audience to be part of the action straight away and to be thrilled from the very first minute to the very last. With this, we hope to attract a lot of action-fan audiences and we aim to surprise them in a good way by adding a bit of comedy into it.
We mainly focused into sticking to our primary target audience, which are men aged 15-24, we thought that most action films have similar target audiences. Although our film has a bit of comedy into it like the film Rush Hour, which challenges the main age group we are trying to attract. Like the film, our project has no drastic violent scenes into it, we wanted to make it as clean as possible but at the same time made sure that we did not get carried away and kept our film of what an action-based movie should be like. This means that it doesn’t really challenge our main age group target and would not make it complicated for us, although our film has comedy into it, at the same time we wanted our main audience to be thrilled and entertain by sticking to the main plan.
Our target audience
Like the film Rush Hour, they have a comedy into the film but at the same time they made sure that they kept to their main genre and they made sure that the audience does not forget that it is an action-based film. This means that they entertained their main age group audience but at the same time it bring a whole new audience because of the sub genre; comedy.
We wanted our film to have an equality of action to keep our audience thrilled and a bit comedy for a little entertainment for our audience. This helped us to define who are main audience is, and what interests does it attract. One of our main focuses was to attract audiences who are big fans of action-based movies and at the same time we also wanted to attract audiences who love a good comedy. This all adds up to the audience who loves to be entertained in new ways and to be thrilled at the same time. We both genres combined we hoped that it will attract a mass of audience but at the same time we made sure that we mainly attract our main age group.
A Film Production company like Working Title would be a great path for our film as they produce British films and they are distributed by Universal, because they are backed by Universal they have a lot more money to invest into films they produce. Although there is a smaller company called Working Title 2 which does produce low budget British films which include Billy Elliot, Shaun of the dead and The Calcium Kid. We think that this production company will be best for our media product as it specializes in low budget British films. Films from both production companies would be then distributed by Universal.
Film Four is a British Film production company which is owned by channel 4. The company has been Responsible for backing a lot of Films made in the United Kingdom. The Chase scene in our Media product could be quite similar to The Chase scene in Trainspotting,as Film four did produce Trainspotting,they possibly could Produce our media production. Trainspotting was a quite low budget film as it was estimated to be around $3,500,000.This is Quite a low budget compared to most Hollywood blockbusters Which have a Budget of over $100,000,000.
Entertainment Film Distributors are a film Distribution company which distributes films throughout the United Kingdom. We Think That this would be the perfect Distribution company for our media product as it has Distributed around 150 films in the UK which is quite a lot for a company that only distributes in the UK. Also our genre is Action,this genre is more known to Large budget Hollywood Films. Although we are making this genre through a low budget and being produced in Britain. What we are trying to do is very difficult and has been tried many times but has only succeeded in only a few.
A Film like Hot Fuzz(2007) is a British Film With a genre of Action/Comedy which is the genre we are trying to do.Hot Fuzz is a great example as it was a great hit Worldwide this could be shown by the amount of money it made comnpared to the budget. The estimated budget of the film was £8,000,000 and : £20,792,585 (UK),
$23,618,786 (USA).
In Conclusion we think that a Film distribution company Like Universal would distribute our film only because the Film would be produced by working title 2.
Our work was always very different from any other piece, this was because of many reason. Some because it included a urban sport called Parkour
but also because a lot of groups had voice over’s and flashbacks but social this was a challenge because when the idea was suggested the group was very cautious because we had been warned not to do chase scenes because their are very common and are commonly not very good so this was very hard to attempt; because this was a different state of mind because you can’t try something so ‘outlandish’ without any sense of imagination. Personally I feel that creative people are a particular social group because they think differently and stray away from the social norms to create unique objects, pieces, things and perspectives. Others social groups are the all male
group this is also common in action based films. But with out noticing we were acting on a stereotype of ‘macho’ men being the centre of attention, however a counter-stereotype was the multi-ethnicity in our group
this shown a different look on thing and the change possibly would make it more appealing.
